The power of storytelling making brands come to life

... Innovation Taught by Jennifer Aaker The Power of Stories: Making Brands Come to Life Presenter and Special Guest Jennifer Aaker is the General Atlantic Professor of Marketing and Ormond Family Faculty ... to transform an organization or new venture Explore why story is at the heart of effective innovation and how story can be used to transform culture New Course XI...

Ngày tải lên: 30/11/2015, 10:57

Ngày tải lên: 11/08/2012, 20:47

... collectively move the power of the Internet for learning from promise to practice vi vii THE POWER OF THE INTERNET FOR LEARNING The Internet is perhaps the most transformative technology in history, reshaping ... reservation, to the governor of South Dakota, to the superintendent of a challenged inner-city school district, to the Secretary...

Ngày tải lên: 23/03/2014, 03:20

... without them Before going farther, let’s start off with a simple self-quiz to determine the quality of your life After learning to incorporate the power of Self-Coaching into your life, you may want ... brings us to Self-Coaching I’ve been able to condense into five simple steps what took me a lifetime of struggle and curiosity to figure out—five essential s...

Ngày tải lên: 31/03/2014, 15:21

... again and again The pain-body may seem to you like a dangerous monster that you cannot bear to look at, but I assure you that it is an insubstantial phantom that cannot prevail against the power ... an analogy A battery of scientists can get together and tell you about all the scientific proof for the fact that bananas are bitter But all you have to is taste one, once,...

Ngày tải lên: 10/07/2014, 23:33

... Conclusions The Power of Branding Work Environments / The Design Leadership Series / September 12, 2007  WHY brand the work environment? The Power of Branding Work Environments / The Design Leadership ... The Design Leadership Series / September 12, 2007 14 what can we expect to achieve? Environmental branding should motivate employees to: Live the brand...

Ngày tải lên: 21/07/2014, 12:03

... using the following terms: "mobile" , "SMS", "cell phone", "telephone", "telecommunications", "policy", "wireless", "telemedicine", in various combinations with "healthcare", "health" , "adherence", ... "adherence", "HIV", "tuberculosis", "intervention", "compliance", "developing country", "Africa", "Asia" Searches included MEDLINE, CINAHL, (nursing & allied health) , Evidence Based Med...

Ngày tải lên: 11/08/2014, 18:20

... each of them, we can give a different definition of text mining, which is motivated by the specific perspective of the area: Text Mining = Information Extraction The first approach assumes that text ... element of the vector usually represents a word (or a group of words) of the document collection, i.e the size of the vector is defined by the number of wo...

Ngày tải lên: 31/08/2012, 16:46

... to the workplace, where I have observed how ways of speaking learned in childhood affect judgments of competence and confidence, as well as who gets heard, who gets credit, and what gets done The ... the problem? down position These linguistic patterns are pervasive; you can hear them in hundreds of exchanges in the workplace every day And, as in the case of...

Ngày tải lên: 10/12/2013, 05:15