Examining online purchase decision calculus the mental accounting theory perspective

Examining online purchase decision calculus the mental accounting theory perspective

Examining online purchase decision calculus the mental accounting theory perspective

... decision- calculus in depth • First study - Online purchase decision- calculus: A mental accounting theory perspective - identifies the drivers of online (potential and repeat) customers purchase decision- calculus ... to theory and practice in a number of ways First, this study explains online customer purchase decision- calculus from the value perspecti...

Ngày tải lên: 12/09/2015, 11:00

232 142 0
Examining online knowledge contribution from the digital identity perspective

Examining online knowledge contribution from the digital identity perspective

... predict online knowledge contribution behavior, we would like to examine the digital identity and at the same time study the online knowledge contribution behavior from digital identity perspective ... behavior in the online context from the digital identity perspective Specifically, this paper seeks answers to these research questions: (1) What is...

Ngày tải lên: 05/10/2015, 22:04

128 252 0
Mental Accounting Matters: Journal of Behavioral Decision Making J. Behav. Dec. Making, 12: 183~206 (1999) docx

Mental Accounting Matters: Journal of Behavioral Decision Making J. Behav. Dec. Making, 12: 183~206 (1999) docx

... axiomatic treatment of hedonic editing Copyright (J:;) 1999 John Wiley & Sons, Ltd Journal of Behavioral Decision Making, Vol 12, 183-206 (1999) 188 Journal of Behavioral Decision Making 701 12, Iss ... (!;;)1999 John Wiley & Sons, Ltd Journal of Behavioral Decision Making, Val 12, 183-206 (1999) 190 Journal of Behavioral Decision Making Tol 1...

Ngày tải lên: 23/03/2014, 00:20

24 384 0
A Monthly Struggle for Self-Control? Hyperbolic Discounting, Mental Accounting, and the Fall in Consumption Between Paydays ppt

A Monthly Struggle for Self-Control? Hyperbolic Discounting, Mental Accounting, and the Fall in Consumption Between Paydays ppt

... quasi -hyperbolic model can explain the decline for a β between 0.87 and 0.97 and reasonable values for the other parameters The values of β that we find are in the same range as previous estimates ... and reasonable parameter values, the model can generate a decline that matches the data We assume δ = 1, which is reasonable over a week or a day, and an an...

Ngày tải lên: 23/03/2014, 03:20

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Luận văn Tiếng Anh - Study Factors affecting customers’ satisfaction in purchase decision on ticket online (Nghiên cứu sự hài lòng của khách hàng trong việc mua vé máy bay online)

Luận văn Tiếng Anh - Study Factors affecting customers’ satisfaction in purchase decision on ticket online (Nghiên cứu sự hài lòng của khách hàng trong việc mua vé máy bay online)

... FACTORS AFFECTING CUSTOMERS’ SATISFACTION IN PURCHASE DECISION ON TICKET ONLINE 26 presented in table 3.15 26 FACTORS AFFECTING CUSTOMERS’ SATISFACTION IN PURCHASE DECISION ON TICKET ONLINE 27 ... customer satisfaction in purchasing decision on ticket online? Is there relationship between brand and customer satisfaction in purchase d...

Ngày tải lên: 23/05/2014, 23:09

44 2K 1
The effect of web search strategy on online purchase intention  a web design element related cost benefit approach

The effect of web search strategy on online purchase intention a web design element related cost benefit approach

... THE EFFECT OF WEB SEARCH STRATEGY ON ONLINE PURCHASE INTENTION: A WEB DESIGN ELEMENT- RELATED COST- BENEFIT APPROACH PAULUS INSAP SANTOSA MASTER OF SCIENCE (DEPARTMENT OF COMPUTER SCIENCE) ... information seeking strategy, and the effect of Web design on information search cost This section also discusses the cost/ benefit of inform...

Ngày tải lên: 15/09/2015, 17:11

223 390 0
10 minute toughness   the mental training program for winning before the game begins

10 minute toughness the mental training program for winning before the game begins

... 10- MINUTE TOUGHNESS THE MENTAL- TRAINING PROGRAM FOR WINNING BEFORE THE GAME BEGINS JASON SELK FOREWORD BY JEFF WILKINS, NFL PRO BOWL KICKER New ... follow, but the principles of mental strength training are the same for competitors on and off the field The Three Phases of 10- MT There are three essential phases in the 10- MT mental- training pro...

Ngày tải lên: 05/08/2013, 09:14

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NLXH Game online - Sự hủy hoại thế hệ trẻ

NLXH Game online - Sự hủy hoại thế hệ trẻ

... dành cho chơi game ta làm nhiều việc hữu ích : xem báo chí, chơi thể thao giúp ba mẹ làm việc nhà vừa bổ ích vừa thư giãn khơng thiết phải giải trí qua chơi game online Có game online mà chơi ... đối tượng chơi game bạn trẻ thiếu niên đa số học sinh cấp 1,2 nhiều GO tiêm nhiễm xấu vào đầu óc bạn trẻ, gây ảnh hường khơng tới tư tưởng chí gây ảnh hường lớn đến nhân cách hệ trẻ...

Ngày tải lên: 28/08/2013, 12:10

34 435 1
Productivity and the mental lexicon

Productivity and the mental lexicon

... storage, since the verb afford and the suffix -able are stored anyway, and the properties of the word affordable are entirely predictable on the basis of the properties of the verb afford and the properties ... function of the frequency of words and that the reason for the connection between frequency and productivity lies in the nature of the storage an...

Ngày tải lên: 25/10/2013, 15:20

34 328 0
A study on modal adjuncts in the mental process in english and vietnamese newspapers

A study on modal adjuncts in the mental process in english and vietnamese newspapers

... teaching language and newspaper readers 11 CHAPTER FINDINGS AND DISCUSSIONS 4.1 MODAL ADJUNCTS USED IN THE MENTAL PROCESS IN ENGLISH AND VIETNAMESE SPORTS NEWSPAPERS 4.1.1 The Mental Process in ... Vietnamese utterance: initial, medial and final in the MenP Most MAs in English and Vietnamese can assume the initial position as thematic mood...

Ngày tải lên: 26/11/2013, 13:17

13 1K 1
Tài liệu Decision of the finance minister (continue) doc

Tài liệu Decision of the finance minister (continue) doc

... require the consent of all the ventures or a specified majority of the ventures When the venturer can control the sharing of profits and it is probable that the profits will not be distributed in the ... when it recovers the carrying amount of the asset The difference between the carrying amount of 100 and the tax base of 60 is a taxable temporary differenc...

Ngày tải lên: 09/12/2013, 22:15

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Tài liệu Decision of the finance minister(continue) ppt

Tài liệu Decision of the finance minister(continue) ppt

... depreciation of the depreciable assets, based on their fair values; and (b) amortisation of the difference between the cost of the investment and the investor's share of the fair values of the net ... in the Form of Jointly Controlled Operations LO E -D 09 The operation of some joint ventures involves the use of the assets and other resources of the v...

Ngày tải lên: 20/12/2013, 19:15

44 574 1
Tài liệu Addressing the Mental Health Needs of Young Children in the Child Welfare System pdf

Tài liệu Addressing the Mental Health Needs of Young Children in the Child Welfare System pdf

... Associated with Meeting the Mental Health Needs of Young Children in the Child Welfare System What Services Are Young Children with Mental Health Needs in the Child Welfare System Receiving? Research ... http://www.mtfc.com/mtfcp.html Addressing the Mental Health Needs of Young Children in the Child Welfare System 15 State...

Ngày tải lên: 12/02/2014, 19:20

24 568 1
Tài liệu UNIT 5. ONLINE FACILITATION LESSON 1. THE ROLE OF THE FACILITATOR pptx

Tài liệu UNIT 5. ONLINE FACILITATION LESSON 1. THE ROLE OF THE FACILITATOR pptx

... for the marketing strategy Let’s focus on them strategy Let’s focus on them Please select the answer of your choice Online Facilitation - The Role of the Facilitator – page What is the role of the ... finished, click on the Check Answer button Online Facilitation - The Role of the Facilitator – page What is the role of the facilitator? How...

Ngày tải lên: 22/02/2014, 01:20

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