how to make your communication stick phần 7 pps

... going to have to do more than nothing. 2 For the referral to work, there must be an obvious benefi t to all three parties. 3 It is your responsibility to make it crystal clear to the referrer how ... Tom said to his neighbour, ‘Sure, go for a reduction in price,’ the gardener might come back to Tom saying that Tom had recommended him to somebody who wouldn’t pay his...

Ngày tải lên: 10/08/2014, 11:20

... Jelly Effect How to make your communication stick ANDY BOUNDS TEAM LinG 2 Why ‘the Jelly Effect’? How many times have you been excruciatingly bored when listening to a presentation? How many times ... speaking to constantly glance over your shoulder to fi nd someone else to talk to? Or, when selling, have you ever known that your potential customer is just not i...

Ngày tải lên: 10/08/2014, 11:20

... to add your surname, do so, but it is not essential. • Therefore, simply attaching your business card to your lapel is not enough (your name won’t be large enough to read). You need to specifi ... remember your name, so wouldn’t have approached you through embarrassment. These are the main name badge rules: • It’s your fi rst name people want to know, so make it easy...

Ngày tải lên: 10/08/2014, 11:20

... improve your sales’ because • ‘We make potential customers more likely to buy from you than your competitors’ because • ‘We make you look better than your competitors’ because • ‘We make you ... particular customer – Customer X – how do you find what their DESIRED AFTERs are? • How it works • Don’t forget these tips to help close the deal How to change everything...

Ngày tải lên: 10/08/2014, 11:20

... things to focus on. Your body language, your content, what the slides should look like. What to wear, what to do with your hands, how to phrase your key points. What to do with your voice, how to ... how to present with cha- risma, how to create an aura as you speak. How to get buy-in from your audience, how to engage them, handling your nerves...

Ngày tải lên: 10/08/2014, 11:20

... learn how to get in and out of conversations, which groups of people to approach, and which to leave alone. I’ll show you how to introduce yourself so people think you’re worth talking to, and ... discovered what an ideal customer looked like, and focused on fi nding lots of them. Which brings me back to your business. To fi nd your ideal customers, look down your cu...

Ngày tải lên: 10/08/2014, 11:20

... between your chin and the chin of the person you are speaking to) . How long should you spend with each person? Earlier on, you saw how important it was to set goals. If your goal is to meet ... missed. Again, why not look at this now? Remember to use the four tips above, and to keep it brief. To make it even easier, why not ask your friends what they think your b...

Ngày tải lên: 10/08/2014, 11:20

... your audience thinking this, so you must be very pre- cise as to what you want them to do. To create your call to action, it’s always worth going back to your RAP Reminder Card™ (page 193) to ... need to present this Figure 7. 8 ‘You need to unclutter your presentation.’ TEAM LinG 200 / THE JELLY EFFECT The best way to prepare So, the best way to prepare your p...

Ngày tải lên: 10/08/2014, 11:20

... 82 equality 28 events 39 71 expectations 31 fat 37 8 fears 47 9, 83–6 fi sh 25–8 focus 28–9, 31 following up 27, 75 –6 getting out 68 71 goals 43–6, 74 grass 76 7 green grass 76 7 groups/individuals ... referrers 176 7 scripts, jelly-free 162 75 staff 162, 172 –3 steps 153 suppliers 160–1, 168 70 tennis teams 161, 170 –2 winning business 140 77 relationships, networking 32–3, 76...

Ngày tải lên: 10/08/2014, 11:20

... learn how to get in and out of conversations, which groups of people to approach, and which to leave alone. I’ll show you how to introduce yourself so people think you’re worth talking to, and ... countless newspaper ‘exclusives’ relaying in detail how he was about to be sacked. TEAM LinG The Jelly Effect How to make your communication stick ANDY BOUNDS TEAM L...

Ngày tải lên: 06/07/2014, 15:31