MARKETING RESEARCH PART 11 pps
... ease. Ch 11 8 Developing Questions • Marketing research questions measure –Attitudes –Beliefs –Behaviors –Demographics Ch 11 26 Screening Questions • Example: If you were conducting research ... for you. Ch 11 34 Designing the Questionnaire Ch 11 25 Screening Questions • Screening questions are used to ferret out respondents who do not meet research study qualifications. •...
Ngày tải lên: 06/07/2014, 03:20
MARKETING RESEARCH PART 9 ppsx
... –Conducted in the privacy of the home, which facilitates interviewer- respondent rapport Ch 9 11 Computer-Administered Surveys • Disadvantages: –Technical skills required –High set-up costs Ch ... the interview work. Ch 9 38 Choice of Survey Method • In selecting a data collection mode, the researcher balances quality against: –The survey data collection time horizon: –telephone, onli...
Ngày tải lên: 06/07/2014, 03:20
MARKETING RESEARCH PART 12 ppsx
... Sample plan: definite sequence of steps that the researcher goes through in order to draw and ultimately arrive at the final sample Ch 12 11 Probability Sampling Systematic Sampling • Systematic ... value. Freshmen will have less agreement. Ch 12 18 Stratified Sampling • When the researcher knows the answers to the research question are likely to vary by subgroups… ... Several cl...
Ngày tải lên: 06/07/2014, 03:20
MARKETING RESEARCH PART 13 ppsx
... based upon our understanding of the normal curve) we can make the following statement… Ch 13 11 Population Size e=±3% Sample Size e=±4% Sample Size 10,000 ____ ____ 100,000 ____ ____ 1,000,000
Ngày tải lên: 06/07/2014, 03:20
MARKETING RESEARCH PART 15 ppsx
... 17 Understanding Data Via Descriptive Analysis • Measures of Variability: Ch 15 11 Types of Statistical Analyses Used in Marketing Research • Five Types of Statistical Analysis: 1. Descriptive analysis: ... Ch 15 4 Types of Statistical Analyses Used in Marketing Research • Data summarization: the process of describing a data matrix by computing a small ... difference between...
Ngày tải lên: 06/07/2014, 03:20
... of waves in pyroelectric and piezoelectric materials, Journal of Sound and Vibration 330(6): 111 1 112 0. Lord, H. W. & Shulman, Y. (1967). A generalized dynamical theory of thermoelasiticity, ... Thermal Stresses 31(12): 119 0–1 211. Yuan, X. & Kuang, Z. (2010). The inhomogeneous waves in pyroelectrics, Journal of Thermal Stresses 33: 172–186. 248 Heat Conduction – Basic Research...
Ngày tải lên: 18/06/2014, 22:20
... Advances in Vibration Analysis Research 290 -2 -1 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 600 900 1200 1500 1800 2100 2400 2700 3000 3300 3600 3900 ... Frequency analysis is part in the user system but the algorithm calculates the acoustic image first and only afterwards the Fourier transform. Advances in Vibration Analysis Research 292 shows ... and cosine functions of the...
Ngày tải lên: 20/06/2014, 00:20
Wind Tunnels and Experimental Fluid Dynamics Research Part 11 pdf
... Kareem, A. (2002). Advances in modeling of aerodynamic forces on bridge decks. J. Eng. Mech., 128 (11) , 119 3-1205. Costa, C. (2007). Aerodynamic admittance functions and buffeting forces for bridges ... Report, Iowa Department of Transportation, Ames, IA. Gupta, H., and Sarkar, P. P. (1996). Identification of vortex-induced response parameters in time domain. J. Eng. Mech., 122 (11)...
Ngày tải lên: 20/06/2014, 05:20
Peterson’s master toefl vocabulary part 11 ppsx
... 66 PART III: TOEFL Vocabulary Review www.petersons.com 3. They worked from dawn to dusk with such _______________ ... _______________ in the program were high school students. (A) donations (B) endeavors (C) gardens (D) participants 6. In the _______________ between shows, the actress went to Paris. (A) rush (B) closing (C) ... in obtaining health coverage. The courts have set a precedent i...
Ngày tải lên: 01/07/2014, 10:44