The Insider’s Guide Customer Service on the Web ppt
The Insider’s Guide Customer Service on the Web ppt
...
The Insider’s Guide to Customer Service on the Web
Ten Secrets for Successful Customer Service
by Greg Gianforte, RightNow
Technologies
The Insider’s Guide to Customer Service on ...
observers, web- based customer service is one of the biggest business
opportunities on the web.
Unfortunately, most companies fail to effectively exploi...
The Insider’s Guide Customer Service on the Web pptx
... improvement in
the quality of the company’s customer service.
4
© 2005 RightNow Technologies, Inc.
The Insider’s Guide to Customer Service on the Web
Ten ... Secrets for Successful Customer Service
by Greg Gianforte, RightNow
Technologies
The Insider’s Guide to Customer Service on the Web
Te...
Tài liệu The Insider’s Guide to PR: Chapter 6 PR IN PRACTICE The following case studies are examples of PR pptx
... FT London taxis thoroughly briefed about the implications of
the budget for the man -on -the- street by FT news editor. Taxi drivers then spread
this budget knowledge to their customers, and the ... Information Campaign,
commissioning the HEA to develop the consumer education campaign on food
hygiene in the UK.
The Insider’s Guide to PR: Chapter 6
Page 15
Client: Dunlop...
Tài liệu The Insider’s Guide to PR: Chapter 4 A PR LIFE – THE LADDER, THE PAY AND THE LIFESTYLE doc
... or she oversees the workload of the team and must be able to spot
potential danger points on the account. The client will often come to the
manager as the first port of call if they have a problem ... to the team.
• Senior Account Manager: the senior manager role is related to the senior exec
role in that it is a transition to the next level. Senior managers will begin t...
Tài liệu The Insider’s Guide to PR: Chapter 3 PUBLIC RELATIONS DEFINED docx
... things from there
Of course it won’t be like that in reality, but hopefully this has given you a clearer
overview of the types of PR involved. For further information, please visit some of
the links ... The Insider’s Guide to PR: Chapter 3
Page 10
A: To be honest I’m not that up to speed with modern technology, but
I do have a real interest in current affairs. Would I ever get th...
Tài liệu The Insider’s Guide to PR: Chapter 1 WORKING IN A PR CONSULTANCY doc
... idea about
working in PR then you might want to move on to the next section which discusses
whether you have the right skills.
Those looking for a career in PR can take one of two main routes: ... illustration:
• Client Contracts – A consultancy is contracted to deliver bespoke PR services to
any number of companies or ‘clients’ of any discipline. Account teams within a
full service...
Tài liệu The Insider’s Guide to PR: Chapter 2 DO YOU FIT THE BILL? ppt
... to ask the client prior to the ■■
presentation
C: you don’t make an effort – if the client doesn’t like your ideas, it ■■
means that you don’t want to work for him anyway
The Insider’s Guide ... affect one of your clients. What is your
reaction?
A: you ignore it, because you are convinced that it’s only sensational news ■■
that won’t affect your client in the slightest
B: you...
Tài liệu The Insider’s Guide to PR: Chapter 8 USEFUL ADDRESSES, COURSES AND WEB LINKS pptx
... specialisations, regional PR
guide, world PR contacts, sponsorship
specialists, government advisors, and
service providers.
Sponsorship Online
(www.sponsorshiponline.com).
A sponsorship matching service ... reach.
The Council of Public Relations Firms
(www.prfirms.org). The association for
PR consultancies in the US.
The Public Relations Society Of America
(www.prsa.org). The...
Tài liệu The Insider’s Guide to PR: Chapter 7 A GLOSSARY OF PR SPEAK doc
... see Cutting.
• Communication: the credible, honest and timely two-way flow of information
that fosters common understanding and trust.
• Competition: other organisations that represent a threat ... should cover the issues that are likely to arise in the interview
and the approach that should be taken on these issues.
• Cutting: the piece of written material containing messages abo...
Tài liệu The Insider’s Guide to PR: Chapter 5 APPLY HERE: HOW TO GET THAT JOB IN PR CONSULTANCY doc
... or
regularly visit the on- line sites of such publications. PR Week is the best source of
agency news but there are a growing number of publications covering the industry
like the Guardian’s on- line site ... UK
PR agencies, and the accounts they hold. The more considered and targeted your
application, the better your chance of being noticed and singled out.
Don’t forget to r...
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