Leander Kahney''''''''s Inside Steve''''''''s Brain 5 pptx
Leander Kahney''''s Inside Steve''''s Brain_2 pot
... Simplifying means stripping back. Here is
MacBook Pro laptop (as much as $8 75) than Dell makes
on a $50 0 system (about $ 25) . This is why Dell bought
Alienware, a boutique gaming machine manufacturer, ... high-end
kitchen appliance. “I like this one,” Jobs told the group.
“See what you can do.”
Times.
5
John Sculley, Apple’s CEO from 1983 to 1993, said
Jobs concentrated as much on what w...
Leander Kahney''''s Inside Steve''''s Brain_3 doc
... the whole computer
a slim plastic case. He was right. HP sold fifty thousand of
the iconic HP- 35 calculators in the first few months.
Likewise, the packaging of the Apple II in a friendly
plastic ... the machine up and running. “It
users opened the case, and asked Manock to have the
cases chromed inside, but Manock ignored him and Jobs
didn’t press it.
To get the case ready for the Apple I...
Leander Kahney''''s Inside Steve''''s Brain_4 pptx
... In 19 95, Pixar released Toy Story, the first
feature-length, computer-animated movie, which went on to
become the highest grossing film of the year and won an
Oscar. Every year since 19 95, Pixar ... was seduced by Jobs. Horn had just taken a
job with another company, VTI, which promised him a
$ 15, 000 signing bonus, a large sum of money at the time.
Then Jobs called.
Horn recalled:
On Frid...
Leander Kahney''''s Inside Steve''''s Brain_5 doc
... logistics who is widely
considered the number two at Apple. When Jobs took six
weeks’ sick leave in 20 05 after his cancer operation, Cook
took over as acting CEO. Ron Johnson, head of retail,
manages ... it’s a test to see if anyone will challenge him.
These are the kinds of people he’s looking for.”
15
It’s extremely difficult to bullshit Jobs. “If you don’t know
what you’re talking abou...
Leander Kahney''''s Inside Steve''''s Brain_6 pdf
... Commission, Johnson
exercised the options at about $24, and immediately sold
them for about $1 85 apiece. In 20 05, Johnson made about
$22.6 million on stock options, and in 2004, $10 million
according ... stock options. At 2007
prices, several thousand stock options could be worth
anywhere between $ 25, 000 to $100,000—or considerably
more, depending on the stock price and the employee’s
ve...
Leander Kahney''''s Inside Steve''''s Brain_8 ppt
... check out Macs. An early tag line for the
stores said, 5 down, 95 to go,” referring to the 5 percent
Mac market share compared to Microsoft’s 95 percent.
Jobs was wary of getting burned in retail, ... operation, when the
company owned nearly 200 stores employing about 2 ,50 0
people, traffic was 250 people a week. That’s right: 250
visitors a week. In April 2004, after several years of...
Leander Kahney''''s Inside Steve''''s Brain_9 docx
... the customer. The Cube
bombed because it was built for designers, not
a lot of brainstorming sessions,” explained one insider.
“Products at Apple happen very organically. There [are] lots
of meetings, ... details, after the executive team. The
graphics department, for example, was one of the first
groups inside Apple to learn the iPod’s name, so that it
could prepare the packaging. The othe...
Leander Kahney''''s Inside Steve''''s Brain_10 pot
... think about it.
After the meeting, Jobs began market testing several
alternative names on people inside and outside the
company whom he trusted. “He was throwing out a whole
lot of names,” said ... connected players.
“We can’t get them to fix the bugs,” Anu Kirk, a director at
Real, told CNet.
5
In addition, all the troubleshooting had to be performed
by the user, who had to seek out the...
Leander Kahney''''s Inside Steve''''s Brain_11 doc
... (www
folklore.org/StoryView.py?project=Macintosh&story=Mea_
Culpa.txt)
5 “The Sansa-Rhapsody Connection,” by James Kim, CNet
Reviews, Oct. 5, 2006. (reviews.cnet.com/ 452 0-6 450 _7-
6648 758 -1.html)
6 “Apple Computer Is Dead; Long ... (news-
service.stanford.edu/news/20 05/ june 15/ jobs-06 150 5.html)
9 Guy Kawasaki, personal interview, 2006.
10 Gil Amelio with William L. Simon, On...
Leander Kahney''''s Inside Steve''''s Brain_1 pdf
... told the group.
“See what you can do.”
MacBook Pro laptop (as much as $8 75) than Dell makes
on a $50 0 system (about $ 25) . This is why Dell bought
Alienware, a boutique gaming machine manufacturer, ... redo the user interface.
I was pretty depressed afterwards.”
“You’re a Bunch of Idiots”
Times.
5
John Sculley, Apple’s CEO from 1983 to 1993, said
Jobs concentrated as much on what was lef...