... scientists and journaliststo communicate with each other because often theyspeak in terms the other doesn’t understand. More thanever, journalists must know a little about a lot of things.They typically ... to be the latter for several reasons.First, because research often has many detailed nuan-ces and the media don’t have the time or the space tocover all of those points. The length o f the average ... Department of Transfusion Medicine, Clinical Center, National Institutes of Health, Bethesda,Maryland, 20892, USAVan Eperen et al. Journal of Translational Medicine 2010, 8:25http://www .translational- medicine.com/content/8/1/25©...