Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management - Second Edition
Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management - Second Edition
... Berry Customer Relationship Management Second Edition Gordon S. Linoff Data Mining Techniques For Marketing, Sales, and 470643 c01.qxd 3/8/04 11:08 AM Page 1 1 Why and What Is Data Mining? ... finding customers in data, one on the relation- ship of data mining and data warehousing, another on the data mining envi- ronment (both corporate and techni...
Ngày tải lên: 07/04/2014, 11:16
Escrow techniques for mobile sales and inventory applications doc
... principles of data- base transactions and distributed databases [4,8], but in sec- tions 4.1.1 and 4.1.2 we provide some background informa- tion on concurrency control for database transactions and escrow ... site-transaction escrow, and develop a scheme for performing dynamic resource reconfiguration which avoids the need for time-consuming and costly database synchronizati...
Ngày tải lên: 16/03/2014, 15:20
CUSTOMER SATISFACTION USING DATA MINING TECHNIQUES
... +30.821.64824 E-mail: nikos@dias.ergasya.tuc.gr ABSTRACT: Customer satisfaction represents a modern approach for quality in enterprises and organizations and serves the development of a truly customer- focused ... solution to the problem of missing data, in the initial data set. KEYWORDS: Rule-Induction Data Mining, Customer Satisfaction Measurement, Multicriteria Analysis IN...
Ngày tải lên: 22/10/2013, 09:15
Tài liệu CUSTOMER SATISFACTION USING DATA MINING TECHNIQUES ppt
... +30.821.64824 E-mail: nikos@dias.ergasya.tuc.gr ABSTRACT: Customer satisfaction represents a modern approach for quality in enterprises and organizations and serves the development of a truly customer- focused ... solution to the problem of missing data, in the initial data set. KEYWORDS: Rule-Induction Data Mining, Customer Satisfaction Measurement, Multicriteria Analysis IN...
Ngày tải lên: 11/12/2013, 23:15
Tài liệu CUSTOMER SATISFACTION USING DATA MINING TECHNIQUES pdf
... on a real-time basis and in highly practical ways -1 4- 18/01/2006 Ulrich Öfele 6. Conclusion Application of FsatPers and FsatSett can help to assess the service quality in a timely and useful ... -1 - Tuesday, 17 January 2006 Measuring Customer Satisfaction In The Fast Food Industry: A cross-national approach G. Ronald Gilbert Cleopatra Veloutsou Mark M.H. Goode and...
Ngày tải lên: 22/12/2013, 02:17
Data Mining Association Analysis: Basic Concepts and Algorithms Lecture Notes for Chapter 6 Introduction to Data Mining pdf
... 8 1,4,7 2,5,8 3,6,9 Hash Function Candidate Hash Tree Hash on 2, 5 or 8 Data Mining Association Analysis: Basic Concepts and Algorithms Lecture Notes for Chapter 6 Introduction to Data Mining by Tan, Steinbach, ... increases – Used by DHP and vertical-based mining algorithms Reduce the number of comparisons (NM) – Use efficient data structures to store the candidates or tr...
Ngày tải lên: 15/03/2014, 09:20
Data Mining Association Rules: Advanced Concepts and Algorithms Lecture Notes for Chapter 7 Introduction to Data Mining docx
... 0.33 Data Mining Association Rules: Advanced Concepts and Algorithms Lecture Notes for Chapter 7 Introduction to Data Mining by Tan, Steinbach, Kumar © Tan,Steinbach, Kumar Introduction to Data Mining ... between µ and µ’ is greater than 5 years (i.e., ∆ = 5) – For r, suppose n1 = 50, s1 = 3.5 – For r’ (complement): n2 = 250, s2 = 6.5 – For 1-sided test at 95% confid...
Ngày tải lên: 15/03/2014, 09:20
Data Mining Cluster Analysis: Basic Concepts and Algorithms Lecture Notes for Chapter 8 Introduction to Data Mining pot
... to Data Mining 22 Two different K-means Clusterings -2 -1 .5 -1 -0 .5 0 0.5 1 1.5 2 0 0.5 1 1.5 2 2.5 3 x y -2 -1 .5 -1 -0 .5 0 0.5 1 1.5 2 0 0.5 1 1.5 2 2.5 3 x y Sub-optimal Clustering -2 -1 .5 -1 ... 2 0 0.5 1 1.5 2 2.5 3 x y Iteration 1 -2 -1 .5 -1 -0 .5 0 0.5 1 1.5 2 0 0.5 1 1.5 2 2.5 3 x y Iteration 2 -2 -1 .5 -1 -0 .5 0 0.5...
Ngày tải lên: 15/03/2014, 09:20
Data Mining Cluster Analysis: Advanced Concepts and Algorithms Lecture Notes for Chapter 9 Introduction to Data Mining pot
... to Data Mining 18 Experimental Results: CHAMELEON © Tan,Steinbach, Kumar Introduction to Data Mining 19 Experimental Results: CHAMELEON Data Mining Cluster Analysis: Advanced Concepts and ... Algorithms Lecture Notes for Chapter 9 Introduction to Data Mining by Tan, Steinbach, Kumar © Tan,Steinbach, Kumar Introduction to Data Mining 1 © Tan,Steinbach, Kumar Introduc...
Ngày tải lên: 15/03/2014, 09:20