... The Boston matrix shows how a firm canuse the cash generated from these brands to invest in newer products with greater potential forgrowth. Think of a rather thin and mangy cow that has banknotes ... characteristic forms and languages. In addition to learning how to recognisethese forms, you will also need to commit to memory the jargon needed to write critically about them.MEMORISING THE CRITICAL CONCEPTSMaking ... working as a tour guide in the Peruvian capital, Lima (L), pointing outtourist facilities all over the city as a universal resource locator.• LANAlso wandering around the Peruvian capital, Lima...