... market for small cars and a major exporter of these cars to the rest of the European market. In 1989, 88 per cent of Spanish passenger car exports to the rest of the EU had engines of 1.5 litres ... put on the design of the platform, the floorplan of the vehicle and the suspension, steering, etc. In order to contain design costs, firms have been using common platforms for a variety of vehicles ... in other parts of the world, as it had neither the finance nor the managerial resources to develop other global operations. The only companies, which were selling less than 50 per cent of their...