selling to multicultural customers

crossing the chasm - marketing and selling high-tech products to mainstream customers

crossing the chasm - marketing and selling high-tech products to mainstream customers

... relationships as suppliers to their customers To be sure, some like Oracle and, more dramatically, Netscape have fallen on hard times, but even then customers often bend over backwards to give market share ... if I sell an oscilloscope for monitoring heartbeats to a doctor in Boston and the identical product for the same purpose to a doctor in Zaire, and these two doctors have no reasonable basis for ... phases, with milestones, and the like The visionaries’ idea is to be able to stay very close to the development train to make sure it is going in the right direction and to be able to get off if...

Ngày tải lên: 19/07/2014, 06:20

174 277 0
LoopStar® 700 Ethernet and TDM Services Over Fiber to Multiple Customers and Locations

LoopStar® 700 Ethernet and TDM Services Over Fiber to Multiple Customers and Locations

... it economical to extend services to small serving areas – and gain early-mover advantage to promote additional services Hub-and-spoke, ring extension, and combinations of those topologies are ... traffic onto a single uplink into an ADM • Drive metro packet networks to carry traditional TDM services, using a robust and patented circuit emulation technique that converts TDM traffic into packets ... deployed today has a payback period of only 12 months or less – even if only one customer is signed up Once deployed, this versatile edge device offers a compelling solution for bundled services to customers...

Ngày tải lên: 18/10/2013, 19:15

4 350 0
Tài liệu LoopStar® 714 and LoopStar® 718 Extend Ethernet Services to All Customers Over Readily Available T1/E1 Facilities docx

Tài liệu LoopStar® 714 and LoopStar® 718 Extend Ethernet Services to All Customers Over Readily Available T1/E1 Facilities docx

... WAN Protocol: RFC1661: Point -to- Point Protocol (PPP) and Link Control Protocol (LCP) RFC1990: PPP Multilink Protocol (ML-PPP) RFC3518: Bridging Control Protocol (BCP) Automatic removal/restoration ... added as customer bandwidth needs grow • Simple replacement for Frame Relay services • Bond from 1-8 T1/Es to provide bandwidth ranging from 1.5 Mb/s to 16 Mb/s; automatic removal / restoration ... rack-mount (19" and 23") Full front access (ETSI form factor) Temperature hardened (option) -40° to +65° C (operating) -40° to +70° C (storage) Regulatory: UL Listed EN/UL 60950 CE Mark FCC Part 15 Class...

Ngày tải lên: 09/12/2013, 17:15

4 324 0
Tài liệu How To Acquire Customers On The Web pptx

Tài liệu How To Acquire Customers On The Web pptx

... the most customers expensive cheap Type Total: Note: Italicized media represent “tagged” sources of customers Unitalicized media represent “untagged” sources of customers A tagged customer is ... 45% of its new customers It can afford those expenditures as long as the total cost of customer acquisition averages out to less than the total average lifetime value of its customers Because ... each member’s site and how many visitors are converted into buyers Armed with the number of visitors, the number of new customers, the number of repeat customers referred from each member’s Web...

Ngày tải lên: 13/12/2013, 14:15

8 568 0
Tài liệu On the Importance of Prior Relationships in Bank Loans to Retail Customers docx

Tài liệu On the Importance of Prior Relationships in Bank Loans to Retail Customers docx

... are mandated to serve local customers and provide financial services (and transaction accounts in particular) to all customers in their region Savings banks are therefore unlikely to establish ... credit information on the customer Our results suggest that relationship customers have a much higher likelihood of receiving a loan than new customers But, these customers also have a significantly ... credit lines Customers with credit lines have a higher default rate than customers without credit line only if their usage is larger than 150% of the credit line For all other customers with credit...

Ngày tải lên: 16/02/2014, 06:20

58 570 0
WORKING PAPER SERIES NO 1395 / NOVEMBER 2011: ON THE IMPORTANCE OF PRIOR RELATIONSHIPS IN BANK LOANS TO RETAIL CUSTOMERS pptx

WORKING PAPER SERIES NO 1395 / NOVEMBER 2011: ON THE IMPORTANCE OF PRIOR RELATIONSHIPS IN BANK LOANS TO RETAIL CUSTOMERS pptx

... are mandated to serve local customers and provide financial services (and transaction accounts in particular) to all customers in their region Savings banks are therefore unlikely to establish ... customer Our results suggest that relationship customers ECB Working Paper Series No 1395 November 2011 43 have a much higher likelihood of receiving a loan than new customers But, these customers ... of them have both types of cards 3.8% of the customers only have a debit card, while 18.3% of the customers only have a credit card 28.9% of the customers have no cards Furthermore, 94.5% of the...

Ngày tải lên: 22/03/2014, 21:20

73 722 0
GOOGLE + Your Business: Getting you closer to your customers pot

GOOGLE + Your Business: Getting you closer to your customers pot

... helps you to get closer to your customers Closer customers are better customers As a business, you created your product with a particular group of people in mind Wouldn’t it be great to see how ... add you to Circles to subscribe to your updates, and you can add them back You can use Circles to target smaller groups that you want to message You will be able to decide whether you want to make ... on your business profile Add sites you want to link to here You can add up to 20 pages per account and link to them here, too Prepare 10-20 posts to get you started, so right off the bat you’ll...

Ngày tải lên: 23/03/2014, 02:20

7 394 0
Trends in Social Media of US in Marketing to young customers and its effect pot

Trends in Social Media of US in Marketing to young customers and its effect pot

... next step, as a learner I need to know how to study in most effective ways in order to achieve my goals Lastly, I need to monitor and evaluate my own lifelong learning to see if the process is working ... by competitors, each trying to prove their ability to adapt to new technologies It could be that online advertising may have similar practices to offline, in which many will join just to add one ... measurement tools have a high level of imprecision due to contingency and consumer control (Murdough, 2009) customers can, for example, choose not to see any advertisement or never to share commercial...

Ngày tải lên: 03/04/2014, 09:20

88 508 0
selling to anyone over the phone

selling to anyone over the phone

... customer allots for the call Customers today are willing to trade you time for solutions or additions to their bottom line They are not willing, however, to have their busy day interrupted to ... time for you to move from one-trick pony to morph master, able to size up a customer situation and whip out a tactic perfectly matched to that customer If you can’t make the customers believe ... people are calling your customers to sell products, but very few of them are thanking their customers for their business Thankyous seem to be falling out of our interactions altogether these days...

Ngày tải lên: 31/05/2014, 01:56

220 274 0
Selling to Anyone Over the Phone ppt

Selling to Anyone Over the Phone ppt

... easier to get someone to engage, when you let that person talk Then, steering the prospect into your goal area topics will be much smoother—not to mention how much easier it is to get a customers to ... can send your customers right to the competitor The customer won’t tell you he did not receive the e-mail or call to give you the opportunity to follow up It is your responsibility to call and ... getting them to speak with you on the phone This allows you to get into the game, so that you have the potential to make a sale To this, you need to retrain your mind to be quiet, to concentrate...

Ngày tải lên: 28/06/2014, 21:20

208 303 0
Selling to Anyone Over the Phone phần 1 potx

Selling to Anyone Over the Phone phần 1 potx

... gatekeepers and get them to help you reach your customer ▲ Ensure calls back from customers and prospects ▲ Set appointments and prevent customers from canceling them Phone Selling The Logical Choice ... Most potential customers today are not only turned off by an in-your-face, dominant approach but are also enlisting increasingly elaborate means to avoid taking calls Selling to Anyone Over the ... a customer to create a sale requires very skillful analysis of the customer’s voice, tone, words, and inflection as well as precise strategic use of your own tools You can ‘‘read’’ a customer’s...

Ngày tải lên: 10/08/2014, 07:21

21 218 0
Selling to Anyone Over the Phone phần 2 doc

Selling to Anyone Over the Phone phần 2 doc

... getting them to speak with you on the phone This allows you to get into the game, so that you have the potential to make a sale To this, you need to retrain your mind to be quiet, to concentrate ... can send your customers right to the competitor The customer won’t tell you he did not receive the e-mail or call to give you the opportunity to follow up It is your responsibility to call and ... personality types that cover most of the customers you will encounter You will learn how to build relationships skillfully, so that your customers are going to want to business with you When you reach...

Ngày tải lên: 10/08/2014, 07:21

20 260 0
Selling to Anyone Over the Phone phần 3 ppt

Selling to Anyone Over the Phone phần 3 ppt

... positive way We talk to build rapport, make our customers like us, and convey information We just need to be careful not to have too many monologues! Remember, if you’re talking, the customer is not; ... most challenging customers since they are so slow to make decisions Kind customers are loyal and will often stay with you, but are very difficult to get away from your competitor if that’s been ... relevance to the customer Making a comment such as ‘‘We’ve been in business since 1909’’ is irrelevant to the customer You would need to follow up that comment with: ‘‘What that means to you is...

Ngày tải lên: 10/08/2014, 07:21

20 213 0
Selling to Anyone Over the Phone phần 5 docx

Selling to Anyone Over the Phone phần 5 docx

... new product to a potential new market and you have no history of sales with that type of customer The new customers might be the ones that will contribute the most to your growth History is gone ... relative to territory Maintenance ‫ ס‬time spent with handling complaints ‫ ס‬high maintenance Potential ‫ ס‬relative to territory Total ‫ ס‬Maximum of 35 points A, B, C is relative to territory ... utilize customer information so that your call planning leads you to more closed sales Information to Be Gathered You need to keep track of a great deal of information about your customers Since...

Ngày tải lên: 10/08/2014, 07:21

20 170 0
Selling to Anyone Over the Phone phần 6 docx

Selling to Anyone Over the Phone phần 6 docx

... be stood up, and at the same time, you don’t want to create an opportunity for the customer to cancel either Most customers are inclined to want to cancel because salespeople are not a priority ... your calls, so as not to pester the customers Since these people are more introverted, they don’t want to be overly pressured in your calls A good phrase to use with these customers is ‘‘at your ... game of phone selling Nowhere in the customer’s job description is the phrase ‘‘entertain calls from salespeople.’’ That’s too bad The reality is customers have become so accustomed to salespeople...

Ngày tải lên: 10/08/2014, 07:21

20 298 0
Selling to Anyone Over the Phone phần 7 docx

Selling to Anyone Over the Phone phần 7 docx

... different customers For example, you have a customer who is a Precise Precise people experience stress when pushed to act quickly without sufficient information Remember, these customers are into detail, ... the relationship with your customer Customers don’t like the feeling of being interrogated or being ‘‘sold.’’ Customers like to buy And that’s okay because you aren’t selling in the old, strong-arm ... fail to qualify well, you dramatically reduce your ability to close In qualifying, you begin the process of guiding the customer to making his or her own buying decision That’s right Today’s customers...

Ngày tải lên: 10/08/2014, 07:21

20 152 0
Selling to Anyone Over the Phone phần 9 pot

Selling to Anyone Over the Phone phần 9 pot

... is too long, especially over the phone, and the salesperson just risked the customer checking out Since they can’t see you, customers have to focus harder to understand you Long spiels are too ... bit stressed when customers object, the following tips can help you to stay calm and in control Tip Practice with colleagues, a tape recorder, and customers Yes, even with customers! Learn what ... rushing into a response to any objection Give yourself a few seconds to think about the exchange Take a moment to get into the customer’s perspective Think about what may be on the customer’s mind...

Ngày tải lên: 10/08/2014, 07:21

20 164 0
Selling to Anyone Over the Phone phần 10 potx

Selling to Anyone Over the Phone phần 10 potx

... need to listen carefully to the customer’s tone and pause frequently to pull the customer’s comments into the conversation V ‫ ס‬Verify that what you are presenting are, indeed, the right ideas to ... your presentation Why? Your customers don’t care what you think They only care about what they think Customers sometimes relate to your other customers, and may want to know about others’ experiences ... that the sale is just around the corner Use Storytelling Customers respond to stories that give them past history or emphasize success They remember stories that emphasize your product and how...

Ngày tải lên: 10/08/2014, 07:21

27 343 0
Community of strangers itaewon from americanized ghetto to multicultural space

Community of strangers itaewon from americanized ghetto to multicultural space

... from Westerners to Muslim populations has transformed the cultural landscapes of Itaewon into multicultural ethnic community.’ The Korean government aims to shape Itaewon into a multicultural ... lend her some money to listen to her story? If I not buy the bag, would the shopkeeper dislike my next visit? Or would I pretend to be 11 interested in the migrant worker too to make him talk about ... of Itaewon as a multicultural tourism zone These papers show how the government locates Itaewon within Korean society and tries to “place-making” by transforming it into a multicultural space...

Ngày tải lên: 10/09/2015, 09:07

206 281 0
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